Prime Gaming Partnerships Are Worthwhile—If You Do Them Cheaply
September 27, 2023
Prime Gaming partnerships let apps consistently reach big, young audiences while requiring little investment from developers. Simply put, these partnerships require very low development costs compared to the potential reach of the platform and the long-term value of a strong relationship with Amazon. If partnerships go well, they could lead to more valuable co-promotions with Amazon (like real-world Prime rewards for in-game events) or sponsored Esports.