VERTEX GAMES' Bingo Voyage stands out from other bingo apps by offering stage-based progression, collection mechanics, and a robust cosmetic system for avatars. From November to December 2024, the app's weekly revenue rose by an average of 70.5% WoW and downloads quintupled.

Cash Frenzy releases a Tetris-style mini-game where players add colored blocks to a grid to complete columns and rows. Plus, an innovative coin-pusher mini-game in Jackpot Master and a trending mini-game from the casual market in Jackpot Party.

Monopoly GO!'s Haunted Mansion expands on the successful trend of team events by using larger teams, a blackjack-style card game, and offering choices between individual and team goals.

Adding physics-based intros to video ads and playables increases ad impressions and adds mechanical and visual variety to top-performing mini-game creatives.

Cash Tornado's Volcano Wheels turns respins into a progression that awards several jackpot wheel spins. By having players fill reels with symbols to trigger each wheel spin, the machine creates several waves of excitement within a single bonus.

Jackpot World introduces a machine that uses an unusual staircase reel structure and respins where players fill reels to earn prizes. Plus, two more unique respin innovations in Lotsa Slots and Cash Frenzy.

An event that produced the app’s highest-ever weekly revenue ended in flat ARPDAU for the season. We tore down Brawl Stars’ mid-game economy to find out why.

Candy Crush Solitaire takes a bold approach to casual solitaire gameplay by introducing a hold mechanic that lets players store the foundation card and freely move it back to the top. While the app uses familiar Candy Crush characters and assets, it adopts a more subdued, modern aesthetic designed to appeal to solitaire players.

Goods Puzzle: Sort Challenge sets itself apart from other match pair apps by having players match items on shelves with multiple rows. By using a combination of playable, misleading, and gameplay-focused ads, the app became the most downloaded match pair app in the past month.

Roblox’s latest event connects several genres of games through an event hub and progression that includes two difficulties of challenges.

Idle Mafia introduces an expansive core-themed mode in which players auto-battle waves of enemies and upgrade equipment for a grid-style backpack mechanic. Plus, an engagement-driven sweepstakes in Lily's Garden and a trending team event in Royal Match.

In December’s Product Design Expert Panel, we discussed why web store adoption rates vary by market, the best practices for VIP programs, and how to use web store–exclusive content to drive players to web stores.