Connecting spins to coin pusher mechanics creates more frequent wins while still draining players’ wallets.

Lotsa Slot releases a machine with visuals and mechanics inspired by Angry Birds. Meanwhile, Jackpot World introduces a unique pet progression, and House of Fun adds a machine with two types of meter bonuses.

Effective economy or battle pass rebalances combine new content releases, explicit communication, and a clear demonstration of added value.

In the fastest-growing casual subgenres—Idle, Match Pair, and Riddle Puzzle—playable ads that resemble the FTUE consistently outperform other creatives.

Flipping successful event formats from similar genres into standalone mini-games can help boost revenue.

Knit Away joins a small but growing niche of successful knitting-themed puzzle apps.

FruitFall!'s genre-blending mechanics, food theme, and skin collection system make it a potential competitor in the merge market.

Royal Match introduces a 1v1 competition with several stages, Phase 10 adds a drop-and-merge mini-game, and UNO! releases a Halloween-themed block puzzle.

The most successful post-launch periods of top apps include loyalty systems, social features, a major ad push, overlapping live ops, and frequent app store updates.

Clash of Clans’ Ranked Battles reworks its PvP into a fair, skill-based mode that rewards performance over grind.

Tiles Survive! integrates base-building, exploration, and relationship systems into a colorful RPG.

Defend the Castle puts a new spin on tower defense by layering in deck-building strategy and nine elemental unit classes